Our Founder created GoodSport® for athletes like her son who craved a powerful source of hydration. She’d become frustrated with the options: the leading sports drinks were filled with artificial ingredients and the natural sports drinks didn’t contain enough electrolytes to provide any level of hydration beyond plain water.
She worked with teams of world-renowned scientists to develop our patent-pending formula using only natural ingredients. Truly a first-of-its-kind, GoodSport® is shown in peer reviewed studies to hydrate significantly better than the leading sports drinks.
Disenchanted with the win-at-all costs atmosphere pervasive in sports that was having a negative impact on participation, she also vowed she would use the brand as a platform to inspire a more positive sports culture and to broaden accessibility in sports. That’s why we keep GOOD at the core of everything we do.