GOOD FOR SPORT
There is so much GOOD that comes from sports
Participation in sports makes fitness fun and fosters life-long healthy habits. It teaches important skills like teamwork, personal responsibility, grit and empathy. It provides a fun environment to learn and a safe place to fail so we can learn how to overcome challenges, improve critical thinking, cultivate resilience and develop leadership qualities.
Studies show sports participation improves grades, reduces anxiety and raises self-esteem. In turn, it lowers drug use and teenage pregnancy, increases college attendance rates and can even lead to higher annual earnings when entering the workforce. (1) (for a citation).
In short, sports participation makes a real impact on the lives of individuals and has the potential to lift communities. That’s why, in the (extra)ordinary course of our business, we support organizations that work to create a more positive culture and broad accessibility in the world of sports and fitness.
(1) Aspen Institute- Project Play, Youth Sports Facts. https://www.aspenprojectplay.org/youth-sports/facts

Good For You
We create healthy sports nutrition products made from natural ingredients to help athletes stay safe and perform better.
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Good For Sport
We are committed to inspiring a more positive sports culture and supporting organizations that provide accessibility to sports and fitness.
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Good For The Planet
We create healthy sports nutrition products made from natural ingredients to help athletes stay safe and perform better.
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